Back 70

Back 70 sneakers bring a bold, retro spirit to everyday footwear, blending 1970s inspired colors and shapes with modern comfort. Designed in Vigonovo, just outside Venice, Italy, each pair is handcrafted from leather and suede using techniques passed down through generations of Italian shoemaking. Explore our full women's sneakers collection to see how Back 70 fits in alongside other everyday styles.

The Story Behind Back 70

Back 70 was founded in Venice, Italy, built on a shared love of collaboration, heritage, and modern design. The brand draws directly from 1970s sneaker culture, translating that era's bright colorways and nostalgic shapes into sneakers built for everyday wear. Every pair reflects the same handcrafted approach that has defined Italian shoemaking for generations, similar to the craftsmanship found across our women's footwear collection.

What Makes Back 70 Sneakers Different

Bright, contrasting color combinations set Back 70 apart from more traditional sneaker brands. Rather than sticking to safe neutrals, each style leans into expressive patterns and unexpected color pairings, all built on handcrafted leather and suede uppers. The result is a sneaker that feels both nostalgic and current, suited to casual days and dressed up outfits alike. If you prefer a cleaner, more versatile look, our white sneakers collection is worth browsing as well.

Features to Look For

• Handcrafted leather and suede uppers

• Bold, retro inspired colorways

• Cushioned, comfortable soles for everyday wear

• Lace up and slip on backless styles

• Italian craftsmanship in every pair

Shop Back 70 and Related Styles

Back 70 sneakers pair well with everyday casual looks and layer easily into a broader sneaker rotation. Browse our latest arrivals to see new Back 70 styles as they land, or explore our full women's sneakers collection for more everyday options.