On makes performance running, training, walking, and everyday shoes built around its CloudTec cushioning system. The brand began in the Swiss Alps, when retired athlete Olivier Bernhard experimented with building a better running shoe, and early prototypes famously used pieces of garden hose on the outsole. Caspar Coppetti and David Allemann joined in 2010, and their redesigned prototypes won the ISPO BrandNew Award that year. The company is headquartered in Zurich, Switzerland. At Sole Provisions, the On collection includes daily trainers, waterproof options, and cushioned shoes for longer efforts, and it sits naturally beside our wider running shoes and women's sneakers selections.
An Unusual Idea Became a Running Brand
On started with a simple question: what if a running shoe could cushion the landing and still feel firm and responsive at take off? That idea led to the hollow, flexible pods that define the brand. If you like technical design, you may also enjoy Hoka and Brooks.
The CloudTec Difference
CloudTec cushioning is designed for soft landings and a responsive take off. CloudTec Phase focuses on a smoother heel to toe transition, so each step flows more naturally. The effect is a ride that feels light underfoot without losing support.
Choose Your Run, Then Choose Your Cloud
The Cloudrunner 3 is built for stable everyday running. The Cloudsurfer Max 1 offers more cushioning for long runs. The Cloud X 5 suits training and mixed workouts. If you are not sure where to start, bring your questions to one of our Sole Provisions locations for an in person fitting.
When Weather Shouldn't Change Your Plans
The Cloudrunner 3 and Cloud 6 come in waterproof versions, and the Cloudhorizon 2 offers waterproof trail ready options. Waterproofing varies by model, so check the specifications before you order. Compare more rain ready options in our women's waterproof and men's waterproof collections.
More Than the Road
On's technologies, including Speedboard, Helion, and Missiongrip, span running, training, hiking, and lifestyle footwear. That means a pair of On shoes can handle an errand run, a workout, and a weekend trail. Browse our walking shoes to compare other everyday options.
What Speedboard Adds to the Ride
Speedboard is an engineered plate at the forefoot that bends to help propulsion. Its construction varies across models, from smooth and flexible to more responsive, so different shoes can feel quite different underfoot.
Fit and Care Tips
Pair your shoes with men's socks or women's socks designed for moisture control. If you need extra support, add shoe inserts, explore our arch support shoes, or browse wide width shoes. Running shoes typically last 300 to 500 miles, and our shoe care products help keep them in shape.
A Few On Running Details Worth Knowing
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Founded in Switzerland in 2010 by Olivier Bernhard, Caspar Coppetti, and David Allemann.
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CloudTec cushioning with CloudTec Phase for smoother transitions.
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Cloudrunner 3, Cloudsurfer Max 1, and Cloud X 5 cover everyday, long run, and training needs.
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Waterproof versions are available on select models.
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Many styles are listed at roughly $159.95 to $189.95, and some older styles are discounted or sold out.
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Free shipping on orders over $75, see our shipping policy and returns page.
Find More Shoes for Your Routine
If you like On, compare it with Hoka for max cushioning, Brooks for dependable running shoes, New Balance for a wide range of widths, or Altra for a roomier toe box. Check new arrivals for fresh colors and sale items for markdowns.
Related Collections: Running Shoes · Walking Shoes · Women's Sneakers · Men's Sneakers · Women's Waterproof · Men's Waterproof · Hoka · Brooks · New Balance
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